Privacy Notice

Your privacy is very important to us and this Privacy Notice will advise you on how we collect, use, process and store the personal information we collect about you.

In this Notice, the use of “we”, “us” and “our” refers to Barnes Marine Units Ltd is the controller of your personal information and is registered as a Data Controller with the Information Commissioner’s Office. Our registration number is 1321482

Please read this notice in conjunction with our Terms and Conditions of Booking; these are available here

You can access this Privacy Notice from the ‘privacy’ link at the bottom of every page on our website.

1. Collection and Use of Information

1.1 How we collect information

We collect information about you via a number of different methods, including:

When you book, or enquire about booking a holiday directly with us
When you book a holiday through one of our Booking Agents
When you hire any of our day boats or other day hire craft
When you complete a form on our website or send us an email
When you request a brochure or other information from us
From third parties, we may ask for information about you from third parties, for example when we get authorisation for a payment you make using a credit or debit card

1.2. Booking a holiday

When booking a holiday directly with us, we collect the following personal information to enable us to administer and provide your holiday:

Your name, address, telephone number, date of birth, gender and email address
The name, address, date of birth and gender of your party members

We will also record your consent for receiving marketing information

We collect the date of birth and gender of you and your party members so that we can ascertain the composition of your party for insurance and administrative reasons.

1.3 Phone calls

We may record telephone calls for security, training and quality purposes. Calls to our 24-hour support number are sometimes recorded.

1.4 Booking a holiday via a Booking Agent

If you book a holiday via a Booking Agent, the Agent will request all of the information detailed in ‘1.2 Booking a holiday’. The Booking Agent may also request additional personal information. Please also review the Privacy Notice of the Booking Agent.

Our list of Booking Agents is provided below:

Gordon Tours –
Hoseasons –
Waterways Holidays –

1.5 Day hire craft

When you book day hire craft from us, we will collect and store the following information:

Your name, address, contact telephone number and email address
We will also record your consent for receiving marketing information

2. How do we use your Personal Information

The information that you provide to us will be used:

To process your booking and to provide you with information about your holiday
To identify your eligibility for, and to provide you with any offers or discounts, based upon your previous booking history
At your request, to provide you with brochures and other marketing materials.
For statistical purposes when we evaluate our services
To manage customer service requests
To provide any other information that you may have requested

2.1 Marketing

We will not send you any marketing information unless you explicitly opt into receiving this information.

You can opt-in to receiving marketing information at the time of booking your holiday, or by informing our Booking Office of your request.

You can opt-out of receiving marketing information by contacting us, or by clicking the ‘unsubscribe’ link in any email that you receive, or visiting

3. How do we store your information

Your personal information is stored within a booking system provided by Paston Chase Limited who act as a Data Processor. Paston Chase Limited can only process your Personal Information in accordance with the specific instructions given by us Paston Chase Limited are also required to implement appropriate technical and organisational measures to protect your information from unauthorised or unlawful processing and against accidental loss, destruction, damage, alteration or disclosure.

Your personal information is also stored by us in paper form and electronically on our internal computers and servers.

In the event of you cancelling your holiday with us, we may request and process sensitive personal information about you or the affected party member(s). This information is only retained for as long as necessary to process the cancellation and this information is then disposed of in a secure manner.

All telephone call recordings are handled by our phone system which is provided by Gamma Networks. Telephone recordings are stored within UK based data centres and a copy of call recordings may be stored on our internal servers.

We do not store any payment card information. When booking online, our customer are redirected to WorldPay – our payment provider – and they process online payments on our behalf. We only retain a reference of the transaction and the last 4 digits of the payment card used. Payments made via telephone are entered directly into our payment provider’s system for immediate approval.

4. How do we protect your information

We take all reasonable steps to protect and secure the personal information that we hold.

All staff members who handle personal information are required to undertake Data Protection and Information Security awareness training during their induction and then at yearly intervals.

All communications with our website and booking system are encrypted using Transport Layer Security (TLS). TLS is used to protect and encrypt the connection between your web browser and our website.

5. Who we share your personal information with

We may share your information if we are required by law or to help provide our services to you. This may include sharing certain information with:

Our group of companies
Other third parties where you have given your consent to the disclosure
Our insurance companies in cases of accident, injury or other claims.
The emergency services and the Broads Authority
Other law enforcement and Government agencies

5.1 Third-Party Service Providers

We use a number of third-party service providers which enable us to offer our services to you.

These providers will maintain their own connection logs, which will include the IP address of the connecting device, along with the date and time. The third party services may also process and store personal information on their servers.

These third-party services providers may store and process information in countries outside of the European Economic Area.

6. Cookies and tracking

Cookies are text files placed onto your computer that are used to collect and retain information about how you interact with our websites, communications and services.

We use cookies in a number of ways including, but not limited to:

Tracking visitor use of the website and to compile statistical reports on website
The use of session cookies which enable us to provide the online checkout and My Booking services to customers

To show relevant ads to you when you have visited our website

We also use ‘web beacons’ (also known as tracking pixels) and code snippets to track user interaction with our website. We would use these in cases where a user has clicked on an advert and we wanted to track whether that ‘click’ converted into a confirmed booking or potential lead.

You can find out more about our use of cookies in our cookie policy below

The Information Commissioner’s Office provides further information about cookies, including advice on how to block cookies:

Screen Recording

We use screen recording software in order to better understand our users’ needs and to optimize this service and experience. This software is a technology service that helps us better understand our users’ experience (e.g. how much time they spend on which pages, which links they choose to click, what users do and don’t like, etc.) and this enables us to build and maintain our service with user feedback. The software uses cookies and other technologies to collect data on our users’ behavior and their devices. This includes a device’s IP address (processed during your session and stored in a de-identified form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), and the preferred language used to display our website. The chosen recording platform stores this information on our behalf in a pseudonymized user profile; it is contractually forbidden to sell any of the data collected on our behalf.

7. How long we keep your information

We will not keep your personal information for longer than necessary for our business purposes.

If you have signed up to receive our newsletters we will keep your information until you unsubscribe. You can unsubscribe at anytime by clicking here, clicking the link at the bottom of our newsletters or by contacting us on 01603 782625

As a customer, you are entitled to a loyalty discount if you book another holiday directly with us within 4 years of the last holiday. For this reason, we will retain your personal information and may contact you about our services during this time, if you have not opted out of receiving marketing communications.

For accounting reasons, your booking history will be held in paper form for a period of 6 years from the end of the financial year following the date that your holiday commenced. After this period the information will be securely destroyed by an accredited shredding provider before being recycled.

Our financial year runs from the 1st March until 28th February.

8. Access to your Personal Information

You have a right to request access to any personal information that we hold about you. This type of request is known as a ‘Subject Access Request’. If you would like a copy of some or all of your personal information that we hold about you, please email or write to us using the contact details provided at the bottom of this Notice. Unless the request is unfounded and excessive, there will be no charge for this service and we will respond to your request within 30 days.

We want to ensure that your personal information is up to date. If you feel that any of the personal information that we hold about you may be incorrect or inaccurate, please contact us to allow us to rectify this issue.

9. Links to third party websites

This Privacy Notice does not apply to any third-party websites that this website links to. You are advised to read any privacy policies that may be applicable to third party websites.

10. Changes to this Privacy Notice

We keep our Privacy Notice under regular review and we will place any updates on this page. We will endeavour to make any changes or additions clearly distinguishable, along with showing the date that any changes come into force.

This Privacy Notice was last updated: 30th Nov 2018.

11. How to contact us

Please contact us if you have any questions about our Privacy Notice or the information that we hold about you:

Email us at
Write to us at: Data Protection Officer, Barnes Brinkcraft, Riverside Road, Wroxham, Norwich, Norfolk NR128UD

12. Complaints

If you wish to register a complaint about how we handle your Personal Information, you can contact the Information Commissioners Office who are the Supervisory Authority for Data Protection in the United Kingdom.

Contact details for the Information Commissioners Office are located on their website:

Privacy Policy

This policy explains how personal data we collect from you, or that you provide to us, will be processed.

Please read the following carefully to understand how we will treat your personal data.

What information we collect

  • Any personal information that you provide to us by filling in forms on our website. This includes information provided at the time of registering an account, purchasing services from us or requesting further services. We may also ask you for information when you report a problem with our site or the services you have purchased.
  • If you contact us by letter or email, records of the correspondence may be kept.
  • Telephone conversations may be recorded for training purposes.
  • Details of transactions you carry out through our site and of the fulfilment and administration of your orders.
  • We also record technical data such as your operating system, browser type, referring / exit pages and URLs, number of clicks, domain names and pages viewed in our server logs. This information is used for marketing and security purposes.

How we use personal data

  • To register a customer account.
  • To handle customer service enquiries.
  • To process orders that you have placed with us.
  • To ensure that content from our site is presented in the most effective manner.
  • To provide you with information, products or services that you request from us or which we feel may interest you, where you have consented to be contacted for such purposes.
  • To carry out our obligations arising from any contracts entered-into between you and us.
  • To notify you about changes to our service.
  • To carry out marketing and statistical analysis.

We will never sell your personal data to third parties.

Data retention

We only retain your personal data for as long as we need it to fulfil the purposes for which we have initially collected it, unless otherwise required by law. We will retain and use information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements as follows:

  • Invoice data is kept for a minimum of 6 years as required under UK Law

Your rights

Unless subject to an exemption under the GDPR, you have the following rights with respect to your personal data:

  • The right to request a copy of your personal data which we hold about you.
  • The right to request that we correct any personal data if it is found to be inaccurate or out of date.
  • The right to object to our use of your personal data and request your personal data is erased where it is no longer necessary for us to retain such data. This is known as your right to be forgotten. Please note that there may be legal reasons as to why we will need to keep your data, but please do inform us if you think we are retaining or using your personal data incorrectly.
  • You have the right to ask us not to process your personal data for marketing purposes. We will usually inform you (before collecting your data) if we intend to use your data for such purposes or if we intend to disclose your information to any third party for such purposes.
  • The right to lodge a complaint with the Information Commissioners Office. Please see for further information.

Data breaches

In the event of a data breach, the affected individuals will be contacted within the timescales specified in the GDPR, and a full report - highlighting any risks - will be provided.

How we use cookies

We may obtain information about your general Internet usage by using a cookie file which is stored on the hard drive of your computer. Cookies contain information that is transferred to your computer’s hard drive. They help us to improve our site and to deliver a better and more personalised service. They enable us:

  • To estimate our audience size and usage pattern;
  • To store information about your preferences, and so allow us to customise our site according to your individual interests;
  • To speed up your searches;
  • To recognise you when you return to our site.
  • Remarketing - For example, once you have visited our website you may see adverts to remind you of our services or products. We also use cookies to exclude existing customers from seeing our adverts.

You may refuse to accept cookies by activating the setting on your browser which allows you to refuse the setting of cookies. However, if you select this setting you may be unable to access certain parts of our site. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you log on to our site.

Third party links

Our site may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.

Changes to this policy

We keep our privacy policy under regular review and we will place any updates on this web page.

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